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Case Study: Driving Engagement for Valjes Properties

Case Study: Driving Engagement for Valjes Properties

Valjes Properties is a real estate company focused on providing affordable and secure properties for individuals and families in Nigeria.

They wanted to grow their brand presence online and start engaging with potential customers through social media.

The Challenge

Valjes Properties had a small social media presence, with very low engagement.

  • Few likes and comments on posts

  • Low audience interaction

  • No clear strategy to build awareness

They needed a way to create buzz, spark conversations, and attract the right people to engage with their posts.


Our Approach

We created a social media engagement campaign with a clear goal: boost visibility and interaction.

Content Strategy

We designed visually appealing, brand-aligned posts featuring:

  • Stunning property images

  • Catchy headlines and questions to spark conversation

  • Clear calls-to-action (like “Drop a comment,” “Tag a friend,” “Share this post”)

Targeted Ad Setup

We ran paid engagement ads on Facebook and Instagram, targeting:

  • People interested in real estate

  • Property buyers and investors

  • Users in Valjes’s target locations

Campaign Optimization

We monitored the campaign daily and adjusted:

  • Audience targeting

  • Budget allocation

  • Post timing

…to maximize engagement at the lowest cost.


The Results

  • 6X Increase in Post Engagement (likes, comments, shares)

  • Higher Reach & Impressions — more people discovered the brand

  • More Conversations with potential buyers in the comments

  • Better Brand Visibility — Valjes Properties now has a more active and lively social page

“Our pages went from silent to buzzing with activity. ClickBoost helped us connect with our audience in a way we never had before.”
— Valjes Properties Team


Key Takeaway

Even a simple engagement ad campaign can:

  • Strengthen brand presence

  • Spark conversations with potential clients

  • Lay the foundation for future lead generation campaigns


📅 [Let’s Boost Your Engagement Too]

If you want your social media pages to come alive with likes, comments, and shares, let ClickBoost run a targeted engagement campaign for you.

Tell us a little about your brand to begin.

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